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Why you should connect a chatbot to these 5 social channels

Why you should connect a chatbot to these 5 social channels

We can no longer deny it, social media channels are hot. New initiatives keep on coming everyday. A great customer service is available day and night and through multiple channels. This might result in the feeling that you are short of hands to serve all your customers on social media. This is not necessary! Read further if you want to find out how you can talk to all your customers on these social media channels.

A day with… Joris
  • News
  • 3 min reading

A day with… Joris

Joris is the strategist behind Watermelon’s marketing. If you’ve ever seen an ad from us online, you can probably thank Joris. Curious to find out more about his creative and analytical ways of working? Read this edition of A day with… Joris!

These are the customer service trends we’ll see in 2019

These are the customer service trends we’ll see in 2019

It doesn’t matter what kind of company you are – at the end of the day every company has the same goal: bring a product or service to market successfully and generate income. In the short term, you can probably achieve this goal with any product without needing to be of real value to your customers. If you want to be successful long-term, you’ll need to understand and serve the needs of your customers. Right now, customers still aren’t getting the level of service they expect. Companies often look beyond the individual needs of customers and only consider the big picture. Since the world is becoming increasingly more connected, consumers expect more from the places where they spend (or are thinking about spending their money). They want immediate answers and prefer 24/7 availability. Companies continue to struggle with meeting and managing customer service expectations. Have a read through the following customer service trends for 2019 and decide which one will have the most impact on your business this year.

How to create a successful chatbot in five steps

How to create a successful chatbot in five steps

More and more companies are starting to use chatbots to automate part of the customer service or to automate lead generation. Chatbots have a bright future ahead of them, but you still often hear about people talking to a chatbot that is not capable of offering the right help. This leads to frustration for the customer that could’ve easily been prevented, provided you know what you are doing.