Best practices

How to use a chatbot as a recruitment tool

May 24, 2022 4 min
recruitment illustration

How to use a chatbot as a recruitment tool

Leestijd: 4 minuten

In the last few years, the chatbot has made a strong advance in business. 5 to 10 years ago it was unimaginable that a chatbot would relieve the workload so much and take on such a high degree of automation. But here we are. Yet, we see that chatbots are often still not used to their full potential.

A chatbot is still mainly used for customer service and (fortunately) also increasingly in marketing and sales. But there is another, lesser known, use case that a chatbot is ideal for: recruitment & HR. And especially about that part of recruitment we are going to talk today. Because recruitment is most often a time-consuming and frustrating process for most companies. Certainly not at least because you get a huge pile of candidates on your desk that you have to sort out. This process can take hours (or even days) and, in addition to frustration, also involves some costs. Luckily, the chatbot is a cost-effective and efficient alternative for this! Do you want to know exactly how it works and how it can benefit your company? Then you should read this blog, because we will answer these questions thoroughly.

Using the chatbot as a recruiter

You are probably already familiar with most use cases for a chatbot. But using a chatbot as an efficient recruitment tool may need some further clarification. And we understand this, because there are not many companies that use a chatbot as a recruitment tool yet. Nowadays, it’s more often only used by high-tech companies, which are usually ahead of the rest, that have already discovered this application and are using it successfully. And that’s a shame! Because every company can save a lot of costs with a chatbot for recruitment, while making the recruitment process a lot easier at the same time.

The chatbot works in two ways as a recruitment tool. On one side, it allows applicants to ask questions about the position or the company on the job posting page. This ensures that there is more information for the applicant about the open position or your company. On the other side, you can let your chatbot make a pre-selection of all the suitable applicants. You can target these based on education level, experience or other aspects that you value in your company. This allows the chatbot to make a selection from suitable candidates and forward them to your human recruiter. By automating this pre-selection process, your recruiter has more time to talk to suitable candidates and get to know the applicants better. In addition, you’ll save costs because your human employees no longer spend hours (or even days) making a suitable pre-selection. This is one of the reasons why using a chatbot for recruitment is certainly not only useful for high-tech companies!

How do I use a chatbot as a recruitment tool?

Using a chatbot as a recruitment tool is a lot easier than you probably think. For example, using an easy drag-and-drop builder like Watermelon’s platform doesn’t involve a single line of code. This makes it very simple and intuitive to build the chatbot. In addition, there are handy tips, tricks and your own Customer Success Manager who is always ready to help, if something does not work out. By using these handy tools and our help, many of our customers are able to deploy chatbots within one or two weeks of starting to build them.

A good example of a company that uses a chatbot for recruitment is AFAS Software. In addition to automating a large part of the recruitment, they also use the chatbot for lead generation and customer service. Besides that, their chatbot was ready for use within just two days!

The chatbot as a digital assistant

Using a chatbot to hire new staff is just one aspect of using a chatbot as an HR tool. It is a cost-effective and effective way for the entire Human Resources department. By using a chatbot, live chat questions can be reduced by as much as 75% ! This means that a chatbot is not only good for external, but also for internal communication within your company.
And that’s not all, as chatbots has grown over the years from a bit annoying and unhelpful way of communication, to a modern digital assistant with a personality and self-learning ability!

The use cases for a chatbot are gigantic these days, and can really help any company save costs while also supporting their employees at the same time. Are you curious about how your company experience this perks? Then feel more than free to read some more of our blogs where we explain this in detail or schedule a free demo with us.

The use cases for a chatbot are gigantic these days, and can really help any company save costs while also supporting their employees at the same time. Are you curious about how your company experience this perks? Then feel more than free to read some more of our blogs where we explain this in detail or schedule a free demo with us.

request demo